Here are a few apartment marketing ideas:

1. Provide virtual tours: virtual tours allow potential renters to experience your property without having to visit and can be a great way to show off your communities best features. In addition to offering professional virtual tours on your website, consider recording short-form versions to share on TikTok and Instagram Reels.

2. Host community activities: not only will your outdoor movie night create a stronger sense of community, but it can also be an effective way to gather resident feedback. Make improvements based on the feedback you receive, and consider implementing a review booster that automatically asks happy residents to leave reviews.

3. Utilize social media: consistently post on social media sites like Facebook, Instagram, Twitter, and Google Business profile to reach a wider audience and promote your community. Make your life easier by scheduling your social posts in advance, too (here are some tips for batch scheduling social posts).