One of the most compelling thing about BTS is their diverse personalities which gave them an edge and credibility in terms of marketing themselves as an individual for any product, especially a luxury brand. To answer the question, here’s my take:
V : Brand-Gucci
There are models and celebrities who have worn Gucci and looked good on the screen, runway and red carpet. But no one captures the essence of eccentricity and quirkiness like V, the hottest man on the planet right now!
V has the tantalising mix of Grandpa Chic and Maximalist Hipster in his fashion sense.He doesn’t just wear the outfit, he embodies the character that Gucci Designer Alessandro Michele envisaged in his designs-gender fluidity, maximalist in colour, prints and textures that are like a 70s movie come alive.
V has that chameleon-like personality who breathe life into the Gucci outfits he put on, making each outfit so fascinating like there are stories behind it.
He dares to go where many men do not venture like mixing paisley and checked prints, making it looked so chic! And the cheeky Gucci snake brooch is such a sexy twist to an otherwise basic man’s tie !😍
V proved his versatility by adding a green printed scarf to an equally busy horse printed sweater and make it so cool. Even his striking cherry hair fits his unique style. And he topped it off with monogrammed loafers that spells Ultimate Gucci Chic💜
Just when you think Grandpa Chic is over, V woo us with his Preppy All-American look with another twist - a monogrammed bucket hat! Fedora has never looked so enticing before!😍
BTS’ DNA MV opened the floodgates in showing the world how cool the boys are in Gucci. And everyone was talking about V’s bandana look with a sequinned bomber jacket? He made the Gucci outfit so hip and happening, the models pales in comparison. And guys and girls are just falling over to check out what he’s wearing next! No one does it better.
Last, but not least, V totally owned the ‘Dynamite’ look with his cheeky and campy 70s Retro Style and rocking the brand like no other. Here’s a refresher:
Gucci 2020 Menswear
Gucci 2016 Menswear
JK: Brand-Balenciaga
If V was Grandpa Chic, JK is the epitome of Utilitarian Chic. JK is that IT guy who comes into the office in his ripped jeans and plain white tee and still get the girls. He does not need any bells or whistles in his fashion choice. He is all about comfort and freedom, the bigger & more room he has for his buff body, the happier he looks. JK is the perfect poster boy for the E-boy gone good in Balenciaga.😍
Balenciaga Menswear 2017
Jimin : Brand-Chanel
I love Saint Laurent and Chanel on Jimin. However, what tipped the scale to Chanel for me, was Jimin wearing the tweed jacket! He just oozes a Chanel model to me with his delicate yet flamboyant persona. He’s so extra and his Chanel outfits are Chef’s Kiss😘
And don’t get me started on the accessories-the Chanel black bag, cashmere white pullover with the red logo and the Chanel pendent and bag all screaming I-Have-Arrived! He is the Glam Chic in BTS with his sharp suits and gender bending fashion choices, utterly fashionable!🙊🙉🙈
Pharrell in Chanel Ads
J-Hope : Brand-Saint Laurent
Nothing screams J-Hope than his Hope World Mix Tape with its bright colours, arty techno print look that is just at home with his funky fashion style.
Prints are another side of J-Hope’s sense of style. He is very adventurous and has an eye for anything that is funky like tribal, leopard print, stars, sequinned, typo prints in his jackets, shirts, and shoes! The magic in J-Hope’s fashion style is in the details where his sense of fun come out to play!
Saint Laurent’s immaculate tailoring in menswear and J-Hope love for sharp details and tailoring is a match made in fashion heaven!
Saint Laurent Spring Summer Menswear 2020
RM:Brand-Louis Vuitton
I first noticed RM love for Louis Vuitton when he had the Eye-Trunk phone case which I was in love with.
And then, BTS was on the cover of the Paper Magazine styled in Louis Vuitton Menswear by Virgil Abloh. The collaboration was perfection in my eyes because LV just fit the movers and shakers of the K-Pop world.
And then RM showed up looking like a brand new man! Wouldn’t you sit up and take notice of this pastel snack ? It was RM at his coolest!😍
Here’s more of manly RM in the Louis Vuitton outfits. It has that boy-transiting-into-CEO look that just oozes Uber Cool! He would definitely be a great fit with Louis Vuitton with its street edge wearability by designer Virgil Abloh. I’m sold!😍
Louis Vuitton 2020 Menswear
Suga:Brand-Valentino
Suga has that bad ass rapper persona that he just looked super cool in bomber jacket, leather and ripped jeans. I love Suga’s fashion in BTS MV ‘Fire’ and ‘DNA’. He wears a mix of brands like Fear of God, Gucci, Louis Vuitton and Saint Laurent. He would definitely slayed as a Valentino model with his Swag persona.
Valentino Menswear 2020
Jin : Brand-Thom Browne
Jin has worn Givenchy, Thom Browne and Balenciaga which I totally dig. He would absolutely be fabulous as a model for Thom Browne. There’s just that extra fun and a man-about town look that he exudes when he wore them. He’s like the Chaebol who knows he has it all but still wants to chill out with his classmates at MacDonald or play arcade games. Look at the whimsical choices he made in his shirts and sweaters-windmills, gnomes, swimmers and whales! Insanely sexy with cool vibes & personality.😍
Thom Browne Resort 2020
To conclude, these are the brands which I love seeing on BTS and it totally showed how they rocked each luxury brand. Cheers!💜
Here’s a treat-my fave BTS Fashion Shoot:😍
Credit/Source
The above images/GIF are not mine. Thank you Google Images and Pinterest.