Off course, You can boosts your affiliate sales promoting content over Search Engine Marketing (SEM) but you should rethink before promoting a content over SEM that,
What am selling?
What is SEM Ads cost?
Whats are Ads bounce ratios?
Whats are Ads return?
Products pricing category example of SEM Ads Profit Calculation:
Just think you are selling a t-shirt at 20$ and you running an SEM Ads campaign and one of interested buyer clicked on your Ads but after visiting your landing page he or she felt a bad experience as UX also he searching for something different not exact your one that’s why he left your landing page and you lost your leads (it’s a waste of money) also you have been charged (something that will be minus CTR from your selling price) for that click.
In generally what types of price worthy product are you selling and your product price v/s ads cost= profit will tell you that boosting affiliate sales using SEM either good or not.
And if you think an alternative promotion source for affiliate sales then there have a lot of sophisticated and organic techniques to boosts affiliate and direct selling as:
- Search Engine Optimization (SEO).
- email marketing.
- Social Media.
- Influencer Marketing.
- Podcast.
- Video.
- Newsletter.
- Citations
And many more those are usually used by digital marketer to boosts sales and driving traffic to a websites.
Hope this will help.
Regards,
Momenul Ahmad
Founding owner, Author, SEO optimizer and Digital Marketer
SEO Siri (Digital Marketing Blog) SEOSiri (Quora Space)
#SEM #SEO #DIGITALMARKETING #GOOGLEADS